2016/17

League:

Football League Level 3

Skybet League One (Third Tier)

Position:

8th

FA Cup:

Fifth Round

League Cup:

Second Round

League Trophy:

Finalists

Chairman:

Darryl Eales

Manager:

Michael Appleton

Top Scorer:

Chris Maguire (17)

Notable Players:

Chey Dunkley, Simon Eastwood, Phil Edwards, Rob Hall, Kane Hemmings, Marvin Johnson, John Lundstram, Chris Maguire, Curtis Nelson, Liam Sercombe, Joe Skarz.

Badges & Logos

The Football League re-branded as the 'EFL' and introduced a new style of shirt numbers, letters and competition sleeve patches.

Liontrust and Polythene UK continued with their sponsorship and were joined by Alycidon Capital who became the rear shorts sponsor.

Home Kit & Away Variations

No
long
sleeves

American sports retailer Starter featured on the 2016/17 kits. Their name first appeared on the shirts worn at Wembley the previous season after Starter became involved as a ‘retail partner’.

My critique of this kit is rather biased, as it is my design!  During the 2014 season, the club had run a social media campaign to gauge opinion from fans regarding their favourite former kits. I studied the feedback from the fans and submitted a design that combined features of the fans most popular former kits.

The pinstripes and v-neck collar were a modern interpretation of the early 1980’s shirts, whilst the sleeves were the same as the 94-95 seasons. The front panel of the shirt was a lighter hue of yellow when compared to the back panel and sleeves.

The under-shirt base layers were now blue, as rules say they must be the same colour as the main colour of the shirt sleeve. I thought yellow would have been a more appropriate choice, but I guess ‘rules are rules’.

Away Kit & Variations

No
long
sleeves

The 2016 change colours were a ‘reverse’ colour combination of the home strip. The contrasting shoulder and rib panels were identical styling to the goalkeeper jerseys

Goalkeeper Kits

The goalkeeper strips were refreshed with much brighter colours following the dark affairs from the previous season.

For the home fixture against Scunthorpe, the Oxford goalkeepers were incorrectly wearing the blue strip, which clashed with Scunthorpe’s sky blue shirts and socks. The kick-off was delayed whilst this was hastily rectified. For the first half Simon Eastwood wore blue socks. Matching green socks were found for the second half.

Remembrance Weekend

The 2016 remembrance weekend again saw teams across the country wearing commemorative poppy shirts.  Once again, Oxford United had an away fixture, with the match shirts sold at auction to raise money for the Royal British Legion.

Oxford United organised an Armed Forces day for their next home fixture, with the players wearing armbands that featured a poppy motif.

FA Cup Shirts

Despite a high-profile forth round tie against Newcastle, it wasn't until the fifth round that Oxford United wore shirts featuring FA Cup competition sleeve patches. These were worn away at Middlesbrough.

Checkatrade Trophy Final

For the second year running, Oxford United reached the League Trophy Final at Wembley Stadium. The shirts featured Checkatrade Trophy sleeve patches and were printed with commemorative text on the chest.

Coventry City v Oxford United
Checkatrade Trophy Final
Wembley Stadium 
2nd April 2017

2017/18 Kit Launch

For the final game of the season, Oxford United released their 2017/18 home kit.

This is something that other clubs had been doing for several years. However, it was the first time that Oxford United had been commercially organised to be able to take advantage of the rule which permits this kit change for the final home fixture.

The idea is that clubs will benefit from retail sales during the quieter summer months, as supporters will be keen to show-off the teams latest apparel whilst away on their summer holidays.

Match By Match

Chesterfield Home

Birmingham Away

Bristol Rov Away

Fleetwood
Away

Peterboro'
Home

Brighton Home

Sheff Utd Away

Exeter
Home

Rochdale
Home

Swindon Home

MK Dons Away

Charlton Home

Southend
Away

Bolton
Away

Swindon
Away

AFC Wimb
Home

Bradford Home

Coventry
Away

Port Vale Away

Millwall Home

Merstham 
Away

ChelseaU23
Away

Shrewsbury
Away

Coventry
Home

Gillingham
Home

Macclesfield
Away

Scunthorpe
Away

Southend
Away

Oldham
Home

Macclesfield
Home

Bury
Away

North'pton
Home

Walsall
Home

Gillingham Away

Rotherham
Away

Scunthorpe Home

AFC Wimb
Away

Rochdale Away

Newcastle
Home

Bradford
Home

Swindon Away

MK Dons
Home

Southend
Home

Middlesbro'
Away

Charlton 
Away

Chesterfield Away

Luton
Away

Bristol Rov
Home

Sheff Utd
Home

Peterboro'
Away

Oldham
Away

Scunthorpe
Home

Bolton
Home

North'pton
Away

Bury
Home

Coventry
Wembley

Fleetwood
Home

Walsall
Away

Bradford 
Away

Port Vale
Home

Millwall
Away

Shrewsbury
Home